Top Benefits of a Retail Merchandising Software
Merchandizers have a duty of displaying company products in a way that the products sell. it is important to understand that, the layout of products on the shelves can make customers to buy more of them. This ensures that your firm has the edge over competitors. Mobile phones has resulted into a new way of merchandising.
Investors are ditching brick and mortar techniques to adopt the new technology. Inventory control and product display has been revolutionized by merchandising software. Information is gathered from supermarkets to the corporate database with ease with use of new technology. Merchandisers can capture important data using the phones which is then transferred to managers to make appropriate decisions.
This technology allows the managers to know the quantity of stock that has been ordered by the stores and the one that has been returned. This software ensures that every store has adequate inventory.
Merchandising app connects the office with the people in the field. Merchandising app allows the employees to concentrate their efforts of focusing on consumer needs.
Companies can get customers to give feedback through the use of this software. Questionairres are available which are filled by the clients and automatically sent to the database.
It is possible to capture a particular store’s information and send it to the database. Firms instruct their merchandisers to take photos of their rivals shelves and save them in the app to aid in countering competition.
Information pertaining various products aspects are captured, and thus firms can see whether the retailer is adhering to the contract signed.
Merchandising mobile application contains a list of the stores that merchandise should attend. You can use GPS location tools to locate a store of interest. You can type the name of the supermarket on the database, and it will just pop up without difficulty. Add the store to a calendar where you schedule where to visit at any particular moment. This planning tool ensures that all the stores that should be visited are attended to without failure. Supervisors can tell whether the employee is doing his work diligently. It is possible to include a new route that was not there initially. You can view all the information pertaining an outlet by checking it on the database.
This app can tell whether the merchandizer is working well or not. Merchandisers use the app to capture what they have been doing the whole day visually.
It is not a must to have internet to use this app. This is because one can just rely on information that has been saved on the app.
Standardizing of merchandizers work is possible when using this app. Merchandizers are instructed about the way they should maintain products in the supermarket shelves.